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COP28’s Descent on Dubai: Diplomacy and Disappointment
Delve into the complexities of COP28 in Dubai with this insightful story, crafted in the style of marketing and sustainability expert Pablo


Navigating the Paradox of Climate Advocacy: A Reflection on Guterres and Boric's Antarctic Voyage
A questionable detour, if you ask me, before flying across the planet to sandy oil-rich Dubai to save the planet from climatic armageddon.


Africa, Digital and Sustainability: The Story of SoleRebels
I studied African Studies and sustainability. I have a massive crush on marketing. So there's this story about about an African woman...


“We'll need more handjobs”: Embracing Manual Labor in the Age of Generative AI
In a linguistic faux pas, my Swedish girlfriend recently managed to simultaneously make me blush and enlighten me. With innocent...


Barbie: Feminism, Fantasy and Missed Opportunities
I finally watched the Barbie movie. I sat down with my 8-year-old after having to do much convincing. She’s not into Barbie anymore....


Unveiling COP 28: Navigating the Climate Crisis Amidst Oil & Gas Agendas
The United Nations Climate Change Conference, also known this year as COP 28, is slated to occur in Dubai, UAE from November 30 to...


ESG vs. Sustainability: What's the difference?
A concise breakdown of the distinctions between ESG and sustainability.


Chile’s Unwanted Climate Change Constitution
I last visited Chile in July of 2022. News and conversations with Chileans mostly revolved around one main topic: The new constitution....


TOP GUN: Why marketing killed Kelly
I was about 11 years old. Dad and I went to the video club and rented Top Gun (on VHS). As my father’s Volvo drove into the garage, I...


Fake Hope & Climate Bull&hit
I am pretty amazed by anyone still optimistic about the climate crisis.


One Bad COP
An opinion about the failures on all accounts and lack of ambition delivered by COP26 participants.


Stop Making Sustainability Your Bitch
Sustainable marketing is the promotion of environmental and socially responsible products, practices, and brand values.
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